Business plan optimization/fundraising
Initial situation
- Canadian medtech Start-Up with a patent-protected, new ultrasound technology for the identification of tumor tissue during a prostate biopsy
- New ultrasound technology has a three hundred times higher resolution than standard ultrasound devices for prostate biopsies
- Company wants to launch the new ultrasound device in Europe first before launching it in North America
- Double-digit million € amount of venture capital is needed to support product launch in Europe and accomplish requested FDA study
- Company prefers an European VC as lead investor to get access to their know how of the European medtech market
Tasks for SANEMUS
- Preparation of a teaser to approach VCs, review of the investor presentation
- Preparation of a short list with VCs which also invest in the medtech projects outside of Europe
- Contacting of VCs
- Coordination of the VC meetings
- Support for establishing VC finance syndicate
- Elaboration of the European organization for the company
- Elaboration of a vendor finance model to accelerate the market entry in Europe